ZipRecruiter is a leading recruiting platform. Read Forbes Advisor’s 2022 ZipRecruiter review to learn if it’s the best choice for your needs.
ZipRecruiter Summary:
ZipRecruiter has been an industry-leading job board and recruiting platform for over a decade. Over 110 million job seekers have used ZipRecruiter to find work, connecting with the over 2.8 million businesses that have used the platform. Businesses and job seekers have a great opportunity to connect through ZipRecruiter’s AI matching technology.
Pros
- Clear upfront pricing model
- A huge network of businesses and job seekers
- AI-backed matching
Cons
- Expensive for businesses only posting a single job
- Not a clear fit for professional-level positions
ZipRecruiter at a Glance
ZipRecruiter aims to match businesses with the right people for their open roles. Its AI matching finds and reaches out to specific job candidates to apply for your open position as soon as it goes live. Its network is one of the largest in the world for job seekers, so the opportunities to find a large number of applicants and increase your chance to find the right one is better than most.
ZipRecruiter costs start at $299 per month for a set number of credits. For a large business with a lot of openings, it will be more expensive than that, and for a small business with a single job opening, it will be a bit expensive. There are also limited controls to make your job post stand out from others since you can’t pay more money to get to the top of the search queries.
While the network of job seekers is very large compared to many competitors, the types of jobs might not be a good fit for everyone. Many professional-level positions will struggle on ZipRecruiter because those aren’t the main types of jobs that attract the platform’s job seekers. It’s a much better fit for manual labor, entry-level or specialty positions.
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Other Benefits
ZipRecruiter is simple and easy to use, but that doesn’t always equate to better. Its best feature is the AI matching, which helps bring the right candidates to you instead of you having to spend hours searching through a résumé database. But if you buy the premium option, you can also access a database of résumés that you can download, if you prefer. You can also try the platform for free during your first four days.
When you post a job on ZipRecruiter, it becomes available on more than 100 job sites, which opens up your reach to find the right applicants even more. Plus, you can get access to hundreds of job templates to help you get started. It’s an easy platform to use and you could potentially get applicants within minutes of posting a job.
Fine Print
While ZipRecruiter has a lot to offer, the competition typically offers more. Most competitors, such as LinkedIn, Glassdoor and Indeed, offer more features and end up giving you more if you can afford their advertising costs. If you want just the basics of posting a job, and then wait for applicants to come in, then ZipRecruiter is a great option. However, if you need more robust features, then you’ll likely find a better solution somewhere else.
Additionally, ZipRecruiter isn’t a good fit for every type of job. Traditionally, it’s a great place to post manual labor or entry-level jobs, but professional jobs just don’t have as many job seekers on the platform. You can see right on the home page what types of jobs are trending on the platform at any given time. At the time of writing, trending jobs included things like “Psychic,” “Cannabis Grower,” and “Appointment Setter.”
How ZipRecruiter Stacks Up
The pricing with ZipRecruiter is very straightforward and you know exactly what you’re going to pay when you start posting jobs. That is very unlike the competition where most users pay based on a set advertising budget that is taken up when candidates view or click on your job posting.
SimplyHired is also different as it has a cost-per-contact model. This means you can post as many jobs as you want and only pay when you want to reach out to a candidate. Unfortunately, the costs for this can vary quite dramatically depending on the type of job and where your position is located.
ZipRecruiter stacks up well on pricing if you have multiple job openings, but it lacks the features that other platforms have. More robust features are available elsewhere, but the right one for you will depend on what your needs are as they all have different aspects that each is best at.
Is ZipRecruiter Right for You or Your Business?
If you want a simple-to-use job posting system that is easy to get started and will get you applicants immediately, then ZipRecruiter might be the right fit. It will depend on the types of jobs that you’re seeking applicants for as well. ZipRecruiter is a good fit for specialty, entry-level or manual labor jobs, while more professional positions are less popular on the platform.
Frequently Asked Questions (FAQs)
What criteria should organizations consider when deciding on a recruiting software tool?
When choosing recruiting software, consider pricing, how well the platform scales, how easy it is to use and whether its features align with your specific hiring requirements. Most recruitment software comes with a free trial so you can check out the platform before you invest in it.
Is ZipRecruiter a legit site?
Yes, ZipRecruiter has been an industry-leading job board since its inception in 2010. While you might encounter bad actors on the site from time to time, the platform actively tries to make every job post real and accurate. The site itself is legit and aims to connect job seekers with businesses that need specific skills through hiring.
Does ZipRecruiter have fake jobs?
You might encounter fake jobs on ZipRecruiter from time to time because the barrier to post is easy, especially for those on the four-day trial period. However, ZipRecruiter has a team that works on removing these jobs, making sure that everything posted on the platform is real and that nothing harms any of its millions of monthly users.
Is ZipRecruiter free for job seekers?
Yes, ZipRecruiter is free for job seekers to use at all times and the company is committed to the fact that this will always be the case. This makes it more attractive to businesses because the reach of potential applicants isn’t going to decrease anytime soon.
Where does ZipRecruiter post my jobs?
ZipRecruiter posts all jobs to over 100 job boards and hiring sites. These jobs are distributed to other sites in one of three ways:
- Traditional partners automatically receive your job post.
- You can handpick which social media platforms to put your jobs on.
- You can also post specific jobs on LinkedIn through ZipRecruiter for an additional fee.
